Some facts about online wagering in Australia.

Industry facts, statistics and information

Roughly $1.0 billion in taxes are paid each year by Australia’s licensed wagering service providers.

Around $1.016 billion is spent by Australians each year on overseas gambling websites which offer online pokies and other casino games. As these sites are unlicensed, they operate illegally and don’t pay taxes like Australian wagering service providers do.

Last financial year, the Australian Communications and Media Authority, (ACMA) received 199 complaints relating to the Interactive Gambling Act 2001 which governs online wagering in Australia. These complaints included the presence of unlicensed, unregulated overseas gambling websites marketing to Australian customers. ACMA conducted 63 investigations based on these complaints and a total 50 breaches were found.

With the Australian market spending around $1.016 billion each year on illegal overseas gambling websites, there is a loss upwards of $360 million in Australian tax revenue each year.

Australia’s licensed sports wagering industry supports a thriving domestic racing and sporting sector through contributions of about $450 million per year.

Online sports wagering is governed by over 17,000 pages of state and federal regulation. Additionally, Australia’s licensed wagering sector is accountable to 26 different regulatory bodies that oversee/analyse operations.


Advertising codes uphold community standards

Highlighting the effectiveness of Australia’s framework of advertising regulation, complaints about wagering advertising under the Wagering Advertising and Marketing Communication Code (set by the Australian Association of National Advertisers) continue to decline, decreasing from 26% of all complaints in 2016 to a mere 0.31% in 2019. Wagering advertising is highly responsive to community standards.

In 2019, a total of 601 complaints were made to Ad Standards Australia regarding wagering advertising. After review by a community panel against all codes administered by the Australian Association of National Advertisers, only 6% of these complaints were upheld.

Taxes levied on Responsible Wagering Australia members

Australia’s licensed online wagering industry contribute millions of dollars in tax revenue each year. The tax burden on wagering operators continues to increase year on year and RWA members saw a 474% increase in their total tax burden between 2015-16 and 2019-20.

Supporting Australia’s racing industry and sporting codes

Every year, Responsible Wagering Australia’s members make significant contributions to Australia’s sporting and racing bodies. In 2019-20, the combined ‘racing product fees and sponsorship’ along with ‘sporting product fees and sponsorship’ amounted to over $450 million and $70 million, respectively. The value of these contributions between 2015-16 and 2019-20 increased by 173% for race fees and sponsorship, and by 251% for sporting product fees and sponsorship.

Strongest consumer protections

The online wagering market in Australia is one of the most tightly regulated globally and provides Australians with unparalleled consumer protections.  These protections have been further strengthened by the development of a National Consumer Protection Framework (NCPF) for Online Wagering agreed to by the Commonwealth, and state and territory governments.